Market While You Write with Beth Jusino: Start Attracting Readers Now So That You Sell Books Later

  • Saturday, June 18, 2022
  • 1:00 PM - 4:30 PM
  • BARN's Great Room, Class Code: WR061822BJ
  • 4


Registration is closed

Like it or not, marketing is part of a modern author’s job description, and it starts long before the book comes out. This is a class for the writers who are baffled when an agent or publisher asks them to describe their “platform,” and for writers who are considering self-publishing but don’t know how to find early adopters. With lots of time for discussion and guided assignments between classes to help students create personalized marketing plans, we'll explore a variety of practical, inexpensive, and realistic ways for “pre-published” authors to gather a community of readers and influencers. 

Attendees will...

  • Be able to describe their unique audience, their own strengths, and where those two overlap.
  • Understand the importance of building a permanent, reputation-building platform, and why it needs to start as soon as possible
  • Consider six popular starting points for new authors, including both online and offline strategies that work for different authors and audiences


  • This class will be held in BARN's Great Room located on the upper level just past the front desk.
  • BARN is practicing safety measures for the health and well-being of all participants, in accordance with state and CDC guidelines. Please click here to read more.
  • Tuition assistance is available. Click here to fill out our simple application before you register.
Instructor Bio:

Beth Jusino is a publishing consultant for both traditional and self-publishing authors, with almost 20 years of experience helping writers navigate the complicated space between manuscript and final book. A former literary agent and marketing director, she’s the author of the award-winning The Author’s Guide to Marketing and has ghostwritten or collaborated on half a dozen additional titles. Beth is a member of the Northwest Independent Editors Guild, a regular speaker for Seattle Public Library’s #SeattleWrites workshops, and has taught at writers’ conferences across the country. Visit her online at or on Twitter @bethjusino.

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